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Singapore Unlimited, Play It Your Way
Thais are invited to explore an unlimited plethora
of travel offerings that delights every lifestyle

Explore unlimited possibilities of holiday fun for every lifestyle in Singapore at
Thailand International Travel Fair 2014

 
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........ Bangkok- The Singapore Tourism Board (STB) welcomes 2014 with the launch of its new campaign "Singapore Unlimited, Play It Your Way", specially designed for the discerning Thai travellers. This campaign brings travellers on thrilling journeys through Singapore that will suit every travel style. Five of Thailand's top celebrities and artists were invited on these journeys to share their own Singapore moments. They are Family Fun "Pin" Kejmanee Wattanasin, Chillax "Two" Popetorn Soonthornyanakij, Fashionista "Momay" Napassorn Buranasiri, Adventurous "Freud" Nattapong Chartpong and Culture Vulture Wannasingh Prasertkul.

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........ "Singapore Unlimited, Play It Your Way" presents a diverse range of fascinating attractions and delightful experiences, giving visitors, regardless of age, gender and lifestyle, the unlimited possibilities of a great memorable vacation. The campaign features five travel styles - "Chillax" where urbanites seek refuge in the oasis of serenity amid Singapore's urban setting of parks, gardens, cool cafes and chill-out bars; "Fashionista" for the trendsetters and fashion wannabes to indulge in the latest lifestyles and fashion trends; "Culture Vulture" will be charmed by Singapore's unique blend of old world tradition and modern functionality; "Family Fun" where the whole family takes time out together and enjoy the ease and excitement of family-friendly activities; and the "Adventurous" holiday where adrenaline will be set on the high in Singapore.
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........ A campaign website in Thai language has been developed to feature recommendations for all these travel styles. This website serves as an information resource centre and will help travellers plan their Singapore trips through recommendations of attractions, dining options, shopping and entertainment. It also features the travel diaries of "Pin" Kejmanee Wattanasin, "Two" Popetorn Soonthornyanakij, "Momay" Napassorn Buranasiri, "Freud" Nattapong Chartpong and Wannasingh Prasertkul. A video capturing the moments of our Thai celebrities in Singapore is also produced to invite Thais to join them on the personal journey of theirs. The video is now viewable on the campaign microsite as well as STB's YouTube Channel www.youtube.com/yoursingaporeth.
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........ At the Thailand International Travel Fair 2014, to be held at Queen Sirikit National Convention Center from 20 to 23 February (Thursday to Sunday. STB can be found at Booth No. P 130-133 and P 144-147 in the Plenary Hall, STB and its partners will bring together a suite of attractive offers and promotions. Asiatravel.com that serves as a one-stop online booking platform for air tickets, accommodations and attractions will be offering travellers THB500 discount for every "Singapore Unlimited package" booked using the code "STB500". Singapore Airlines is also offering a special 3D2N package to Singapore with prices starting from THB10,800. Tiger air will offer up to 50 percent discount for one-way air tickets to Singapore starting at only THB1,000 THB (tax inclusive). Every day, STB will also give away S$10 shopping vouchers to the first 100 customers who purchase air tickets and packages to Singapore with its partners.

Stay tuned to the campaign "Singapore Unlimited, Play It Your Way" and keep abreast with the fun activities and great promotions at www.singapore-unlimited.com andwww.facebook.com/YourSingaporeThailand.

About Campaign "Singapore Unlimited, Play it Your Way"
Enjoy the thrills of travelling with Singapore's unlimited plethora of experiences that will meet your every travel style.
From shopping to dining, entertainment and attractions, Singapore keeps her finger on the pulse of the best lifestyle experiences that will keep you clamoring for more. Shop for the latest fashion trends from international brands to indie labels; set your heart pumping with adrenaline-filled activities; sit back and chill in one of the many chic cafes; fuel your creativity in the artistic and cultural atmosphere of an eclectic city of modernity and tradition; bond with your little ones in world-class attractions. Indeed, Singapore offers all these and so much more. Whichever way you prefer, Singapore is the ultimate destination where you can finally 'Play it Your Way'!

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For more information please contact VERVE: PR.
Pannat Sivapornpan (Tee) Tel: 0-2204-8234, 087-713-5005 .
pusanisa kamolnoratep ( meet ) tel. +66 8 9 043 6358 .
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