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Royal Enfield showcases British Motorcycles at 2016 Motor Show |
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........Royal
Enfield, the classic British motorcycles brand, unveil its overall performance
in Thailand at 2016 Bangkok International Motor Show
Highlight on integrated aftersales services made accessible to riders ........Bangkok, March 22, 2016: Royal Enfield, the fastest growing motorcycle brand in the world, after successfully launching its first retail operations in Thailand, is ready to showcase its complete finest range of classic British motorcycles and Gear range to cater to mid-size motorcycle lovers at 37th Bangkok International Motor Show. ........Following the announcement of its first entry into Thailand and a view to become the leader in global mid-sized motorcycle segment (250-750 cc), Royal Enfield launched its first exclusive brand store with authorized dealership and integrated service center in Thailand in Sukhumvit 55 Road (opposite Thonglor 23). The positive feedback has been widely received, especially from specific riders demographic. In the brand store, the full range of Royal Enfield motorcycles are displayed including the Continental GT 535cc caf? racer, the Classic Chrome and Classic 500, Royal Enfield's retro street model, known for its post war, timeless styling, and the Bullet, world's oldest motorcycle in continuous production since 1932. |
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........Read
More : Click
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| ........"After
the grand opening of Royal Enfield Thonglor, the first dealer and service
center in Thailand, we have received great feedback from specific riders
including those who are interested in unique motorcycles that reflect
their personal style and preferences that are approachable and unintimidating.
Royal Enfield has a commitment to offer Pure Motorcycling riding experience
which is a freedom from all boundaries. It is only you and the engine
on your chosen journey." said ML Ploynapat Leenutaphong, Executive
Director of General Auto Supply ........For aftersales service and maintenance aspects, Royal Enfield Thailand has prepared highly-skilled mechanic team trained with the global Royal Enfield standards. The four service bays are set up to support up to 500 motorcycles per month, using imported original tools and parts from Royal Enfield to service all models. The brand has set reasonable pricing for services, maintenance and parts to suit mid-size motorcycles appropriate for daily use. All spare parts are high quality yet accessible for consumers. In comparison to other mid-size motorcycles, Royal Enfield offers friendly prices while giving the assurance of highest quality to customers. |
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........Thailand
currently has growing classic motorcycle fan base and home to one of
the most enthusiastic and seasoned riding communities in the world.
With 1.6 million daily motorcycle users who commute daily, Thailand
is considered one of the biggest motorcycle markets in the world, and
one of the key markets for Royal Enfield. With its aspirational yet
accessible range of motorcycles suitable for riding within the city,
as well as long-distance rides during weekend, the 115 years old iconic
motorcycle brand intends to revolutionize and reinvigorate the mid-size
motorcycle segment in Thailand by offering approachable classic motorcycle
with complete range of apparels and accessories, including purpose-built
protective riding gear and lifestyle gear, motorcycle spare parts and
complete integrated aftersales services.
The Royal Enfield motorcycles are available in Thailand in the following prices: ........The Bullet is available at a price of THB 179,800 for 500cc. The Classic 500 is available for THB 189,800 and Classic Chrome for THB 198,800. The Royal Enfield Continental GT 535cc caf? racer is available at a price of THB 219,800. *the prices mentioned above of all the motorcycles are off the road prices. ---//--- Hashtag: #RoyalEnfield #RoyalEnfieldTH |
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About
Royal Enfield:
........The oldest motorcycle brand in continuous production, Royal Enfield made its first motorcycle in 1901. A division of Eicher Motors Limited, Royal Enfield has created the mid-size motorcycle segment in India with its unique and distinctive modern classic bikes. With its new manufacturing base in Chennai, India, Royal Enfield is able to grow its production rapidly against a surge in demand for its motorcycles. With more than 50% growth every year for the last 5 years, Royal Enfield is fast becoming a very important player in the global mid-size motorcycle market and is working towards re-inventing this space with motorcycles that are evocative and engaging and great fun to ride. ........Royal Enfield's product line?up in India includes the Bullet, Classic and Thunderbird models in 350 and 500cc displacement; and the recently introduced Continental GT 535cc caf? racer. Royal Enfield operates through 12 company-operated stores and 400 dealers in all major cities and towns in India, and exports to over 50 countries across the world including the USA, Japan, UK, several European and Latin American countries, as well as the Middle East and South Asia. |
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| ........Royal
Enfield also organizes and supports many motorcycling events and rides
globally , more prominently the Rider Mania - an annual gathering of Royal
Enfield riders from all over India to the lovely beaches of Goa, and the
Himalayan Odyssey, the most arduous motorcycle ride over some of the toughest
roads and highest mountain passes in the Himalayas. Royal Enfield also
conducts the popular 'One Ride' where people around the world ride out
on their motorcycles on the first Sunday of April. ........To know more about Royal Enfield, the motorcycles, marquee rides and other initiatives, visit: www.royalenfield.com/thai ........Be a part of one of the largest communities of motorcycling enthusiasts; like Royal Enfield on Facebook https://www.facebook.com/royalenfield/ .......Follow Royal Enfield on Twitter @royalenfield and on Instagram@royalenfield |
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For
further information please contact: Weber Shandwick Thailand on behalf
of Royal Enfield
Wimonpun Wiboonma Manager Wimonpun@webershandwick.com 02 343 6183 Steven Yong Associate Director Steven@webershandwick.com 02 343 6171 |
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