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I.C.C collaborates with
ELLE to celebrate its platinum 70 year anniversary of the brand in Thailand |
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........I.C.C
International in collaboration with ELLE, the renowned fashion brand
from France, celebrates its 70th anniversary in Thailand under a theme
of "ELLE 70 Years of Style" to bring together 7 Thai iconic
models featuring Lukkade-Metinee Kingpayome, Kara Polasit, Organ-Rasri
Watcharamek Diskul Na Ayudhaya, Aum-Arpasiri Nitipon, Cindy-Sirinya
Burbridge Bishop, Marisa Anita and Si-Phitsinee Tanwiboon to present
the fashion show of the limited edition capsule collection representing
seven decades of fashion, which are exclusively designed for this special
occasion by Tamara Taichman, a French world leading stylist, fashion
editor of ELLE magazine, France and artistic advisor of ELLE Boutique.
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| ........The celebration of "ELLE 70 Years of Style" is spectacularly organized at Main Hall2, 1st Floor, Siam Paragon. To mark this auspicious occasion, Boonkiet Chokwatana, Executive Chairman of ICC International Public Company Limited, and Mr. Fabrice A. Plaquevent, CEO ELLE International & Chairman and CEO of Lagardere Active Enterprises, will preside over the event and welcome VIP guests and A-list celebrities who will come to express their best wishes and congratulate to this seven decades of success at main hall 2, M Floor, Siam Paragon. | |
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| ........Starting with guest welcoming by Matthew Deane, the event will be officially opened by welcome speech by Boonkiet Chokwatana as the host from Thailand. Then, Mr. Fabrice A. Plaquevent will express his gratitude as the host from France. Followed by the highlight of the event, 7 Thai top models will parade down the runway to present collections of 7 decades of style featuring fashion in the 40's by Marisa Anita, the 50's by Organ-Rasri Watcharamek Diskul Na Ayudhaya, the 60's by Aum-Arpasiri Nitipon, the 70's by Kara Polasit, the 80's Lukkade-Metinee Kingpayome Sharples, the 90's by Cindy Sirinya Burbridge Bishop and the year of 2000 - Si - Phitsinee Tanwiboon. All collection are designed by Tamara Taichman, a French world leading stylist and fashion editor, who has been always invited to the front row of global major fashion brand's fashion shows........ | |
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........After
the show, fashionistas will also update fashion trend with the presentation
of ELLE Fall-Winter 2015 collection. The event closing by interview
with Tamara Taichman on her inspiration of the 7 dresses inspired by
7 decades collection on stage. The key message was "To celebrate
the 70th Anniversary of ELLE, the boutique created 7 classic Little
Black Dresses to showcase the iconic style of fashion in the last seven
decades starting from the 40's until the 00's (Millennium) such as ruffle
skirts, kimono sleeve, box style shift dress, strapless dress or craft
dress mix and match with chic accessories to modernize the looks"
Tamara said on stage.
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........When Tamara was asked about her most favorite decade of dress, Tamara instantly replies "My favorite is the 70's. It is all about prints, fresh, playful and mix & match which is a revolution for woman 'style. The designer whom I can think of is Yves Saint Laurent. He is the iconic designer of this era". During that period designers freely put their imagination and liberty into their collection such as loose fitting shape and graphic print as an expression of freedom. The 70s dress is a perfect combination of masculinity and femininity expressed through the loose fitting shirt dress added with a bow necktie to enhance the feminine touch. |
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........"But
don't be mix & match with accessories from the same decade"
Tamara added this last point with her sense of humor. As the long-renowned
fashion influencer and guru, Tamara suggested "The Parisian woman
never wears a total look".
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We
would like to express our deepest thanks for your kind attention and
further distribution.
For more information, please contact Public Relations Department of I.C.C International Duangjai Yongyingchao 02-293-9300 #513 or 085-246-6614 |
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