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SMT Launch Most-advanced 'RFID TAG' Business via SS RFID,
a Joint Venture with Japanese Partner
 
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........ Stars Microelectronics (Thailand) Plc., a world's leading Electronic Manufacturing Service Provider, sets up "RFID Tag" manufacturing subsidiary called 'SS RFID Co., Ltd." through a joint-venture with Sinfonia Technology Plc., from Japan. The new Company will use most advanced and fastest manufacturing technology.
........ Mr. Polsak Lertputipinyo, Chief Executive Officer of 'SMT' or Stars Microelectronics (Thailand) Plc. says that RFID Tags are electronic tags using Radio Frequency Technology to identify items. They are gaining huge popularity in World's markets, namely, USA, Europe and Asia, especially in Retail, Distribution, Transportation and Healthcare industries with over 10% cumulative growth rate.
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........ "With over 5 years experiences producing RFID Chips with World-class technology, Stars Microelectronics (Thailand) Plc. or 'SMT' has also established good relationship with the World's Leaders in RFID. We set up 'SS RFID Company Limited' to produce RFID Tags for the fast-growing global demands, with 100 Million Baht Registered Capital. Later, Sinfonia Technology Plc., a leading Electric and Machinery Manufacturer with over 100 years establishment from JAPAN, has become a Strategic Partner and acquires 25% in 'SS RFID'. Sinfonia Technology will not only provide world's most advanced RFID Tag manufacturing technology but will also Support in Marketing and Sales."
........ "We believe that demands for 'RFID Tags' will grow substantially in the world markets, including AEC markets, especially for 'Luggage Tracking' Applications in international airports, as 'Merchandise Tags' in Apparel Stores and Shopping Centers. In addition, they are used for 'Access Card' applications for Toll Ways, Electric Train Pre-paid Cards, as well as for Office and Condominium Buildings. Within 5 years, the company should expand its capacity to more than 5 production lines with each line producing over 100 Million Tags per year and eventually, the company will list in the stock market."
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........ RFID Tags consist of 'HF Tags' for short read-range and 'UHF Tags' for Long Read-range, greater than 3-4 meters. The UHF Tags are expected to be widely used in distribution of goods, inventory management of retail businesses. They will replace both 1D and 2D barcodes system because RFID Tags can automatically search and store data and track merchandises more effectively.
........ Currently, RFID Tags are used in various Retail Applications such as Apparel Stores, Electronic Stores and Department Stores. World-class department stores and Supermarkets chains such as Walmart, Mark & Spencer have used millions of RFID Tags every year to help manage inventory, reduce out-of-stocks and complete cycle faster. In addition, RFID Tags are also used in Transportation and Travel industries by leading international airports such as Hong Kong Airport, San Francisco and Las Vegas Airports for Luggage Tracking applications. Suvannabhumi Airport is expected to adopt this system in the near future. Meanwhile, the Expressway Authority of Thailand uses them for 'EASY PASS' Access Cards. Moreover, the tags are also used in Healthcare for prescriptions in pharmacies and hospitals.
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